LOLO
Official No Reverse Artist
Arrangements, Development, Distribution, Production, Project Management
LOLO, also known as Lauren Pritchard, is an artist, songwriter, actress, composer, activist, and cat rescuer. Her first big girl job came at the age of 18 years old in 2006 when she originated the role of Ilse in the 8-time Tony Award winning Broadway musical Spring Awakening. In 2008 LOLO signed with Sony Music Publishing and has since released 4 full-length albums: ‘Wasted In Jackson’ (Island Records), ‘In Loving Memory Of When I Gave A Shit’ (Atlantic Records) and most recently ‘X’ (No Reverse Records) which debuted at #1 on the iTunes Blues chart & 'lauren' (No Reverse Records) which debuted at #6 on the alternative charts.
When LOLO is not on stage she spends her time writing for other artists, bands and composing musicals. In 2017, she was nominated for a Grammy Award for her work on Panic! At The Disco’s hit album Death Of A Bachelor. LOLO is a co-writer of “High Hopes” and “Say Amen” from Panic! At The Disco’s 2018 follow up album, Pray For The Wicked, which debuted at #1 on the Billboard 200. The global hit, “High Hopes,” achieved #1 on all radio platforms and forever marked its place in history as the longest running #1 song— 66 weeks on the Billboard Rock Chart.
LOLO is the composer and lyricist of the country/folk musical Songbird (book by Michael Kimmel, dir. Gaye Taylor Upchurch) which had its off-Broadway premiere at 59E59ST Theater in October 2015 (NY Times Critics Pick). In November 2021, LOLO produced and starred in the ‘Spring Awakening 15th Anniversary Reunion Concert’ benefiting The Actors Fund which performed a sold out, one-night-only performance at the Imperial Theater in New York City. In addition, the reunion concert was filmed by HBO/Radical Media. The official documentary was released in April 2022, and LOLO served as a Co-Producer of the film. LOLO currently resides in Jackson, Tennessee with her husband, son, and fur babies. She is dedicated to ending child hunger in West Tennessee. In 2015 she created the ‘LOLO Christmas Show’ which benefits RIFA Jackson’s Snack Backpack Program and together they raise money to serve and support the food insecure children of the community. Follow LOLO at @lolomusic.
lauren, 2022
X, 2021